Guest blog written by Nate SaucierPotential customers go through stages on their way to deciding to buy from you. In this article, you will read about how exactly to reach them at each stage through social media and attraction marketing. Attraction marketing is an...
Are you wondering how you can keep your book club alive in times of social distancing? Go virtual! Yes, it will be different from meeting in person and cozy up at someone’s house with nice hors d’oeuvres and beverages (you can definitely have this part also at your...
Ah, social media. It’s everybody’s favorite way to interact with others around the world and to market their products and services. Some people reach the elevated status of Social Media Darling while others are posting day in and day out without any nibbles...
Would you love to involve your fans in your book marketing? An author's street team is a cool and fun way to do so. What is a street team? A street team or influencers fan-base is a group of volunteers to band together to promote an author and his or her books....
Do you want to learn more about crowdfunding and what it needs to start a successful campaign? Lisa Ferland shares some insights to help you deciding if crowdfunding your book is something for you. Crowdfund Your Book and Reach More Readers Crowdfunding is becoming a...
Social media is a powerful technology but it’s also misunderstood. In its simplest form, social media is a way to connect with old friends from childhood or college and a way to share snippets of your daily life. In its more complex form, social media is a unique way...